Appendix 1 - introduction

Revised 21 July 2017

Dr. R.V. Pierce, MD, founder of the Invalids' Hotel and Surgical Institute in Buffalo NY, produced many profitable lines of medications, which were promoted in several publications including his book, "Common Sense Medical Advisor."

Greetings!

As with most research projects, the Arnold Advertising Collection has accumulated a number of materials in addition to those presented in the Collection itself. It is the intention of the author to assemble those materials here for review and discussion.

Topics will be posted as they occur to the author or are suggested by comments on various pages of the Collection.

A Moment for Reading & Reflection - brought to you by the diseases Dr. Jayne claimed to cure
Anonymous Cards - homeless cards assigned to no merchant in particular
At Random: a variety of trade cards for your enjoyment - a bank, soap powder, a tailor shop & more....
Bennett Tea House Collection (The) - cards distributed by a famous 19th century business
Dr. Pierce's Neighborhood Gossip Dream Book - advertising booklet with comment
Eureka! The Eureka Silk Thread Manufacturing Company - card, pictures, convoluted history
Fuller & Warren Company: Connection of the Century - a youngster tells her story
Let E.F. Kunkel "Cure" Your Ills! - a little vehicle for some commentary on the philosophy of advertising
Stiffen up! New Process Starch - card, current occupant of NYC office profiled
Universal Fashion Company - cards advertising the Universal Fashion Company
Whatever Happened to Lion Coffee? - some of the most beautiful trade cards ever issued!

Eureka!

updated 21 November 2018

The Eureka Silk Manufacturing Company
http://bit.ly/ArnoldCollectionsAppendix1Eureka

The Eureka Silk Mill originated in Canton MA, whose Historical Society maintains what they claim is the "biggest local history site in America." 

After its founding, the Eureka Silk Manufacturing Company expanded and changed hands. The history of the Company is convoluted, as it appears both several different locations as well as owners were involved over the life of the company.

One of the owners was H.K.H. Silk Company (scroll down), which had a connection to M. Heminway & Sons Silk Co., publishers of this informative pamphlet on silk manufacture. At least we'll know something about silk, if not the company itself!

Want to read the entire booklet (22 brief pages)? Click: The Silk Industry

The reverse of a few of the Eureka cards reveals the variety of thread types available from Eureka:

(image from eBay listing posted by Pinecondo item number 391551558228)

(verbatim--image from Google Books: America's Textile Reporter: For the Combined Textile ...,
volume 36, Issue 7, 16 Feb 1922)

It appears that once the business left Canton MA, it had a presence (whether it was manufacturing or sales is not clear) in NYC, Boston and Chicago as well as various locations in Connecticut. Here are some traces of those locations as found on printed mailing envelopes and Google Street View:

The old Eureka building faces Macy's modern tribute to the architecture of the area.
(derived from Google Street View)

Gathering firewood

The kitties get the last word (as they often do)!