Appendix 1 - introduction

Revised 21 July 2017

Dr. R.V. Pierce, MD, founder of the Invalids' Hotel and Surgical Institute in Buffalo NY, produced many profitable lines of medications, which were promoted in several publications including his book, "Common Sense Medical Advisor."

Greetings!

As with most research projects, the Arnold Advertising Collection has accumulated a number of materials in addition to those presented in the Collection itself. It is the intention of the author to assemble those materials here for review and discussion.

Topics will be posted as they occur to the author or are suggested by comments on various pages of the Collection.

A Moment for Reading & Reflection - brought to you by the diseases Dr. Jayne claimed to cure
Anonymous Cards - homeless cards assigned to no merchant in particular
At Random: a variety of trade cards for your enjoyment - a bank, soap powder, a tailor shop & more....
Bennett Tea House Collection (The) - cards distributed by a famous 19th century business
Dr. Pierce's Neighborhood Gossip Dream Book - advertising booklet with comment
Eureka! The Eureka Silk Thread Manufacturing Company - card, pictures, convoluted history
Fuller & Warren Company: Connection of the Century - a youngster tells her story
Let E.F. Kunkel "Cure" Your Ills! - a little vehicle for some commentary on the philosophy of advertising
Stiffen up! New Process Starch - card, current occupant of NYC office profiled
Universal Fashion Company - cards advertising the Universal Fashion Company
Whatever Happened to Lion Coffee? - some of the most beautiful trade cards ever issued!

Anonymous cards

updated 5 October 2018

Anonymous Cards

I have so far been unable to track down the origins of these trade cards, even though some have corporate names attached. If you come across any information on them, please let me know. Thanks!

Seeing You

Rainy season 

A.B. Seeley copyrighted this in 1882. It is now in the public domain.

The card below has very few clues as to its origin. Glue on the back indicates it was probably part of somebody's scrapbook. It may have been a magazine clipping, but the print quality and surface damage makes it appear to be right for the late 19th or early 20th century. The identity of the lady portrayed is unknown as of this writing.

One of the 19th century businesses distributing this stock card was Grant & Besse, clothiers of
Westfield MA. Conducting their business at 94 Elm St., known as the "Gowdy Block," this building
has been demolished.

The back of this card is clean, without glue residues.
No advertiser marked it.
For its real beauty, click the image to enlarge it. Enjoy!

These Rival Soap cards are here until I can find information about C.L. Jones or Rival Soap, at which time they may have a page of their own. Meanwhile, enjoy!

Winne & Co. is also a mystery, but they advertised on a nice bookmark:

Here's another bookmark for you. When we have a chance, we'll see if the landscape of Findlay OH looks anything like this.

So far, all we have at this time is the information that came on the following cards. Research will have to wait until later. If you have any ideas, please comment. Thanks!

Thanks to +Ann Kennedy (see comments below) you can discover the secret ingredient that made Pearline the great product it was and a good deal more in addition!